Community

Anita Brown-Graham Discusses NcIMPACT

Anita Brown-Graham, professor of public law and government, describes how ncIMPACT works to resolve community challenges.

Anita Brown-Graham, professor of public law and government, describes how ncIMPACT works to resolve community challenges.

Anita Brown-Graham, professor of public law and government, describes how ncIMPACT works to resolve community challenges.

By leveraging the reach of television and digital media platforms, ncIMPACT is able to introduce promising community collaborations to hundreds of thousands of civic innovators in North Carolina. We highlight unlikely partners working together to respond to challenges that are often mirrored in other N.C. communities. In each episode we ask, “Could you do this in your community?” Based on the calls I often receive, some are answering, “We will try.”

The television show is part of the ncIMPACT Initiative, a statewide effort launched by the UNC School of Government to help local communities use data and evidence to improve conditions and inform decision-making. In 2019, we partnered with UNC TV and Civic Federal Credit Union to create the ncIMPACT television series to help us reach more people and places in the state.

ncIMPACT has become, in its first year, the number one public affairs program on UNC-TV. I think the reason for our success is simple. This is a time of extraordinary civic innovation. Challenges abound, but across North Carolina, communities are clamoring to take big leaps forward in the quality and kinds of services delivered to improve the lives of residents. The ncIMPACT show offers inspiration and information on options for communities.

Our approach to the show is also simple. In three brief segments, we tell the story of the community’s challenge, its innovative response and the impact. We also interview experts in three succinct segments. It’s a formula that we use to aggregate the segments into a television show and pull them apart to serve as educational content. This multi-platform distribution strategy, in which content is easily accessible via broadcast, online and social media, is helping to amplify our reach. It’s an amazing opportunity to leverage new platforms to facilitate the convergence of the University’s mission of research, teaching and service.

How To Watch

Watch episodes online anytime at unctv.orgOpens in new window.

Episode 3: Expanding Pre-K
Originally aired Thursday, February 21

75 percent of 4-year-old children in Forsyth County lack access to high-quality pre-kindergarten programs. The Kate B. Reynolds Charitable Trust is investing millions in early childhood efforts, including working to expand pre-K access to all Forsyth County children.

Episode 7: Building Talent Pipelines
Originally aired Thursday, March 21

Many businesses across North Carolina say they struggle to find quality workers. An apprenticeship program in Alamance County addresses the immediate need for skilled workers and seeks to grow the next generation of leaders in manufacturing.

Episode 8: Mental Health & Incarceration
Originally aired Thursday, March 20

In many North Carolina counties, jails have more adults with mental illness than psychiatric hospitals, and they tend to stay longer and have a higher rate of recidivism. Learn more about the impact of the only multi-county effort to address this problem.

 

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